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The culinary hotspot, home to Osteria Francescana, regularly acclaimed as one of the world’s best restaurants, is fast becoming “the nation’s number one destination for food lovers,” according to the popular guidebook.
FICO Eataly World, the world’s largest culinary theme park, which opened in regional capital Bologna in 2017, is also noted as a thrilling addition to the birthplace of ragù, prosciutto di Parma, balsamic vinegar and Parmesan cheese as well as Ferrara’s National Museum of Italian Judaism and Shoah, and Rimini’s restored Cinema Fulgor.
While Lonely Planet’s annual list is usually made up of exciting and underrated European destinations, the issue of “mass tourism” has been taken into account this time, meaning the spotlight is focused on lesser-visited regions and hidden gems around the continent.
10. Tirana, Albania: Positioned 27 kilometers east of the Adriatic Sea coast, the capital of Albania, renowned for its colorful buildings, is arguably one of Europe's most underrated destinations. Lonely Planet placed it at number 10 on its list of top destinations for 2018. Click through the gallery to discover the rest.
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9. Vipava Valley, Slovenia: Known for its standout wines and magnificent scenery, this wine region near the Italian border is one of Slovenia's sunniest regions, but its usually overlooked by tourists in favor of capital city Ljubljana and nearby Lake Bled.
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8. Vilnius, Lithuania: This capital city has "has found its confident, quirky voice, "according to Lonely Planet, with regenerated artists'
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7. Small Cyclades, Greece: Sprinkled between Naxos and Amorgos, the Small Cyclades are full of pristine beaches and feature a wonderful sense of timelessness.
Nicole Kwiatkowski / Shutterstock
6. Dundee, Scotland: Dubbed a city "with an eye on the future," Scotland's Dundee was applauded for its 30-year regeneration project as well as the opening of the newest branch of the V&A at the edge of Craig Harbour.
Ross Fraser McLean / V&A
5. Provence, France: The southeastern France region, known for its amazing landscapes of lavender fields and olive groves, was fifth on Lonely Planet's Best in Europe 2018 list.
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4. Kosovo: This self-proclaimed republic was praised for its hiking trails as well as its popular film festival to Dokufest, which takes place in the city of Prizren, and the flourishing wine region of Rahovec.
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3. Friesland, the Netherlands: Defined as "region of beguiling landscapes," Friesland's capital Leeuwarden was awarded this year's European Capital of Culture.
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2. Cantabria, Spain: San Vicente de la Barquera, one of the many scenic town in the the green region of Spanish treasure Cantabria, which came in second place.
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1. Emilia-Romagna, Italy: This culinary hotspot, home to Osteria Francescana, one of the world's best restaurants, is fast becoming "the nation's number one destination for food lovers," according to Lonely Planet, who have named the Italian region the most exciting European destination of 2018.
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Best places to visit in Europe 2018, according to Lonely Planet
This has resulted in an incredibly interesting and unusual collection of destinations, with Albania’s “compelling” capital city Tirana coming in 10th place and self-proclaimed republic Kosovo at number four.
“There is growing concern over the increase in tourism to popular European destinations, particularly over the busy summer months, so with this list we wanted to show that there are a wealth of incredible alternatives to discover across Europe,” says Tom Hall, spokesperson and editorial director for Lonely Planet.
“Whether you’re looking for a cultural city break, spectacular scenery or a buzzing foodie destination, there is something for every taste.
“You can find all of these things in Italy’s Emilia-Romagna region, which flies under the radar compared to some of Italy’s bigger hitting destinations, while the other picks showcase some of the places that in-the-know European travelers are excited about right now.”
“Remarkably undiscovered”
"Off the radar" -- Greece's Small Cyclades.
Nicole Kwiatkowski / Shutterstock
Scottish coastal city Dundee is another unlikely addition, described as “a city reinvigorated by new cultural openings” that include a new branch of London’s V&A museum.” Dundee is sixth on Lonely Planet’s list, while Greece’s stunning “off the radar” Small Cyclades takes seventh place.
Slovenia’s “remarkably undiscovered” Vipava Valley, which is often overlooked by tourists in favor of capital city Ljubljana and nearby Lake Bled, is ninth on the list, while Lithuania’s capital city Vilnius is at 8th.
The Spanish region of Cantabria and Friesland in the Netherlands are also featured in this list, which has been compiled by Lonely Planet’s European experts in an effort to inspire travelers to discover some of the lesser-visited regions and alternative city breaks beyond the the usual suspects in Europe.